Engineering Marvels and Marketing Triumphs

Via formerly mustachioed (therefore “evil twin”) outside super-rep Mike Rosemond in the land of Thomas Jefferson, Henry Clay and former ABA greats Virginia Squires who at one time had both Julius Erving and George Gervin on their roster (yeah, let that one sink in), behold the truly awe-inspiring Bikenetic Memorial Day float in all it’s glory! It’s an engineering marvel and an artistic statement, a seamless melding of the large hadron collidor with “Guernica”, KFC’s Double Down with the cover artwork for “The Savage Sword of Conan” issue #57.

On the marketing front, which is a battle that never ends and the enemy is never known and those who fight it are chained in cages with only Twitter accounts and architecture magazines to keep them sane, Jose (Bonk Breaker product manager and known to local discotechs as “El Matador”) sent this fortuitous bit of marketing synergy from a triathlon featuring the man himself. It doesn’t get any better than this folks. Speaking of which, it actually DOES get better thanks to the new Apple Pie and Chia Bonk Breakers (FOOD0727 for those of you following along in your catalogs). Pie + Chia = Colon Party

“Hey everybody, I run like a 1950′s robot!!!”